This post was inspired by Vogue Brazil in which the Brazilian model Gisele Bündchen is on the cover for the June 2013 edition. The Übermodel shows off her bikini body 2 months after giving birth to a little girl. Mario Testino, the famous Peruvian fashion photographer, did the photoshoot creating eight different editorial themes.
There’s no need to talk about Gisele Bündchen’s beauty, right? It’s undeniable. So, let’s talk a little bit about the career of the world’s highest paid model in history. According to Forbes and the Guinness Book of World Records she is the richest model in the world.
To start off this conversation, why is she called the Übermodel? I imagine that you probably already read or heard the term ” Übermodel” connected with her name. If you don’t know “über” means ‘above’ or ‘extremely good/successful’. In the fashion world they categorize a model in three different ways: model, super model and über model. The über model is superior , more than a super model and a model.
The title/name that was given to models started in the 80’s with models like Cindy Crawford, Elle MacPherson, Claudia Schiffer, Linda Evangelista and Naomi Campbell. They were called Top Models. For the first time ever the title was given to specify and classify a successful model as TOP. In the 90’s the new term was Super Model to describe models with more notoriety like Gisele Bündchen, Kate Moss, Naomi Campbell and Karolina Kurkova. In the early 2000’s an English magazine created the “übermodel” terminology to designate specifically the success achieved by the Brazilian model Gisele Bündchen and serves to designate the model that is more successful, the most requested and therefore the best paid at the time in the world of fashion.
Gisele on her early career:
I read on The Fashion Spot that this is (Vogue Italy) Gisele’s 122nd appearance on the cover of Vogue (counting all international editions) and that makes her the most Vogue-y model ever. No other model has scored as many Vogue covers as Gisele. As of 2010 Bundchen has appeared on two Vogue Shape issue covers, more than any other celebrity or model. She also holds the record for the most Brazilian Vogue covers of all time.
According to Wikipedia: “… In 2013 she ranked #5 among the most successful Brazilian Business Women” list. Forbes reported that, the products that bear her name in Brazil – including Grendene’s Ipanema sandals, a clothing and accessories line with C&A, a lingerie line with Hope and her own line of beauty products, Sejaa – generate roughly $1 billion per year in sales. Bündchen gets a percentage of that, plus she still collects big fees to lend her image for the likes of Chanel, David Yurman and P&G.”
The sexiest walk on the runway ever!!
But what I think what makes Gisele so successful is that she seems to be super real. You know that cousin you have that is super nice, cute and beautiful and you see her once every other year… And you think she is is perfect, her life is perfect… I think this is what happened with the girl made in Brazil… lol
She carries her natural look everywhere, even on the red carpet. Have you noticed that? Her face is always “clean” with almost no makeup at all, that perfect wavy hair you can see on the red carpet or playing with her kids. She is all about green, being healthy, family, normal life style.
Like me you must be thinking it’s too much perfection for one person, right?! Don’t forget about her Brazilian temper!! lol Do you remember when the Red Sox lost their game??? It was funny because the first thing Marilyn said at the time was: ” I know everything about the Brazilian temper”… hahaha…
Beijos e Tchau!